但她用了两年的时间恢复、训练，终于在2017年完成了个人登顶珠峰的目标。
I learned this watching a talented marketing director get fired in 2017. Her campaigns were brilliant. Her brand work was exceptional. But when the board reviewed Q2 numbers, nobody could connect her initiatives to pipeline. She didn’t deserve to lose her job, but she also didn’t build the political capital to protect it.
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不过，机遇背后也暗藏挑战。蓝瓶咖啡的“慢文化”与瑞幸的“快效率”存在天然的基因冲突，蓝瓶坚守的精品化、慢体验，与瑞幸追求的规模化、高周转如何兼容，成为大钲资本与瑞幸面临的核心考验。